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UTOPIA
8/4/2023
On July 28, 2023, Travis Scott released his fourth solo album, UTOPIA.
Finally.
Travis Scott is one of the most prolific production-focused rappers of all time, and one of the most important figures in the music industry today. From his instant classic albums Rodeo and ASTROWORLD to his various chart-topping singles, he’s had a serious impact on the mainstream of rap, at points rising to heights of popularity no rapper has seen since Kanye West’s prime. His impact stretches beyond numbers and popularity too. His songwriting and production skills have been an asset to many studios, but most importantly, his musical versatility and range of influences have played a huge role in bridging the gap between production giants like West and Metro Boomin. Scott is an industry fixture, but it’s been a minute since we’ve heard that signature style of his.
It’s no secret that Travis Scott needed some time away following the tragic events of the Astroworld Festival. He found himself in the center of a unique kind of controversy, one that no doubt weighs on him as heavy as nearly anyone else. As a fan it's a hard thing to navigate, and as the artist himself I’d imagine it's nearly impossible. That did concern me for several reasons. Scott thrives when he’s smack in the middle of the industry action. ASTROWORLD is one of the most successful pop/rap albums ever, and a big reason for that is the timing. Scott nailed the sound of the time, brought in the right features, and added his unique set of tools. It simply wouldn’t have been possible if he wasn’t so ‘in the know’. So, naturally, I was concerned he couldn’t replicate it while avoiding the spotlight (not that a man of Scott’s popularity and associations could ever disappear completely).
Fortunately, Scott answered many of my lingering questions when the extensive UTOPIA rollout began. A rollout which, by the way, got on my nerves just a bit. Just give me the music Travis. But, I have to admit his strategy paid off. Instead of attempting to capture pop and rap in a bottle once again, Scott moved out of Astroworld and built a new one: UTOPIA.
Travis Scott chose to begin his 2023 release with “HYAENA”. The energy, pace, and atmosphere do a good job of introducing UTOPIA. It’s just hectic enough to engage the listener but not so much that it loses them off the bat. Track 2 continues to settle into the same vibe. “THANK GOD”, while it isn’t one of the strongest songs on the album, does its job. To me, it takes too long to catch its groove, and although it does to an extent in the end, I don’t think it works outside of this chronological context.
Speaking of context, “MODERN JAM” isn’t concerned with that. It’s a fun song, Teezo Touchdown is good for that, and it feels like Scott had fun making it. To be clear, the general sound is the same, as is much of this sonically coordinated album. It’s just the pace, intention, and vibe that are responsible for the shock. Maybe shock is what Travis Scott wanted here. The beat walks along nicely and the vocal effects are great. This definitely feels like the first song Scott wants his listeners to bring out of UTOPIA and into their playlists.
In another somewhat jarring transition, Scott follows track 3 with “MY EYES”. An immediately different feel, this song is Scott’s best since ASTROWORLD.
It resides within the sound of the album but executes something completely different. A spacey synth sits on top of a mild drum and bassline, as a muddied Justin Vernon vocal guides track 4 into its first verse. Scott drops in a pretty average verse, but pitches and tunes his vocal to the point that it's just another tool painting the ambient soundscape. The chorus hits and Vernon chimes in for another line as the beat begins to switch. Travis Scott’s first beat switch of the album is perfectly executed. A new faded sample sits over the top and the ambience grows louder, as does the new drum and bass fueled low end. Scott’s second verse sinks into the middle of the mix, allowing the beat to rock and the pace to catch on completely, leading perfectly into track 5. This is the epitome of what Travis Scott has given himself the opportunity to do from a production standpoint on UTOPIA. It’s the Utopian sound.
THE LOW-END
If you followed the UTOPIA rollout as closely as I did, you’d be very interested to hear how it sounds. You’d also be relieved to find that it does have a distinct sound. However, I think calling it the ‘Utopian’ sound is counterintuitive in a sense. This isn’t to say I don’t enjoy it, but the implication is that this is Travis Scott’s musical sweetspot, his Utopia. One he could settle down in forever. I disagree. While it is certainly a strong and polished mix of his catalog’s strongest sounds and influences, this is just one stop on the road. But, it’s an interesting stop so let’s go deeper.
The key to this sound, as far as I can track it, comes down to the low-end. ASTROWORLD’s strength was in the airiness of the production; UTOPIA has none of that. Its grimy industrial feel is the product of diluted soundbites, endless layering, and prominent drums that come together in an organized clutter, and it feeds into one of Scott’s biggest influences (keep reading for more on that, sucker). The only reason these moving parts are able to combine so cohesively is because the low-end is there to center the listener. “SIRENS” is a great example. The beat builds on a rising sample of New England’s “Explorer Suite” and a blown out sample of Amanaz’s “Nsunka Lwendo”. The drums rise to the top of the sound, leaving just the bass on the bottom. With all the sound swirling atop the vocals, the listener could easily get swept up and taken out of the groove at the hands of audible chaos, but because of the strong baseline, the ear has something to return to. The bass is primarily looped underneath, and its consistent presence subtly holds the listeners ear down just enough to keep them on rhythm. It works, as does the Utopian sound.
Moving chronologically, Track 5 is another one of those album-worthy songs that may not stand up outside this context. I like “GOD'S COUNTRY”, even though it isn’t a Blake Shelton cover. It ups the energy a bit coming out of “MY EYES” and leads nicely into “SIRENS”.
“SIRENS” is a bit of a new look for Scott. Working with dual samples, the disjointed sample-work comes together into a beat that is plausibly within his reach but not something we’d heard prior to UTOPIA. Scott’s performance is alright for what it is. On a song like this, he just needed to keep up, lyrics go by the wayside. In many ways this is what Lil Uzi Vert was trying to accomplish on their last album. They should’ve spent some more time with Travis Scott. Back on topic, “SIRENS” finishes with a fun little skit in which Travis Scott declares his hotel room Utopia; I guess it had nothing to do with music after all.
Drake time! I have never been more excited to hear Drake than when he spoke his first line on “MELTDOWN”. It must be because his and Scott’s previous collaborations include “SICKO MODE” and “Bubbly”. Immediately I am hoping for a chart-topping track 7 complete with fun verses and a beat switch. I’ll have to check back on the charts in a week, but my wishlist was otherwise covered. Drake delivers my favorite verse of his in a long while. Firing shot after shot in a voice just above a whisper, he made his mark. Travis Scott matches him, grinding along with a simple but polished trap beat. Scott uses the hook to switch up the beat a couple times and his verses keep the energy going. It’s a good sign when the artist has complete control over their audience, and Scott has claimed it at this point in the album, as track 8 rolls in.
“FE!N” gives the listener no time to recover from “MELTDOWN”. The high-octane Playboi Carti feature sparks the fire that the bass-boosted beat continues to fuel. His impact is so big that it’s hard to tell it’s a Travis Scott song, in a good way.
“DELRESTO (ECHOES)” is a similar situation. Travis Scott does such a great job of fusing UTOPIA and Beyonce’s RENAISSANCE, it’s hard to tell whose album this is. Scott's verse follows a classic Beyonce opening verse. He holds his own, singing the first part then rapping for the remainder of what feels more like a Travis Scott feature on a Beyonce song. If you liked Beyonce’s 2022 project, this may likely be your favorite song on UTOPIA, and the way Justin Vernon finishes it off, I couldn’t blame you one bit.
THE CHAMELEON
There’s a rumor that UTOPIA will be the last solo rap project Travis Scott releases. This means, supposedly, that he will turn to straight production. Naturally, upon hearing this my gut reaction was disappointment. However, as I listened to this record with that in the back of my mind, disappointment turned to excitement. This is partially because the idea of his production skills showing up more often on other artists’ projects is extremely enticing, but even more so because Travis Scott is a chameleon.
UTOPIA, despite its generally laser focused soundscape and consistent stylistic choices, displays a great deal of diversity in Scott’s performances to go with subtle shifts in the production. Scott is not the most technically strong rapper, but he knows that. That’s why he often leans into his signature delivery: autotune supported by adlibs (though he shows it less on this record). However, he also has a keen awareness that this doesn’t fit every musical scenario he whips up. That’s when he, especially on this record, begins to utilize his influences. Kanye’s influence is forefront in lot’s of Scott’s rapping, but he showed more on this record. I heard Joey Bada$$'s (or is it Bada$$'$) influence down the stretch of “SKITZO” and on “LOOOVE” Scott’s performance skews towards Kid Cudi who is featured on the song.
“I KNOW?” is the best example. This is the closest to an ASTROWORLD song we get on this album. It has more air in the production than the rest of the album. This calls for a more filling vocal performance, which usually results in features. Scott decides to go for no features and delivers my favorite performance of his on the album. The chorus, which provides just the right amount of breathing room for this kind of uninterrupted beat, is a page straight from Drake’s book. It sets him up for his signature delivery on the first verse, but knowing 3:30 of this can get repetitive, he switches his delivery again. For the second verse he taps into The Migos’ book, flipping back and forth between bubbly autotune and a more restrained untouched vocal painted with adlibs. He even throws in some whispered adlibs for the length of the song reminiscent of Kendrick on Mr. Morale & The Big Steppers. It’s one of the strongest songs on the album, and although it seems like it was by committee, it’s all just Travis Scott.
Scott’s ability to shift around vocally not only allows him to create a more interesting solo album, theoretically, it could help him slot into more diverse features. This would be a great tool for any of his future projects as a producer who might feature on his own beats. Which reminds me, his chameleon in ability is not limited to rapping. Scott did a great job on UTOPIA of creating different sounds within his own, depending on who he had in the studio. From his NYC hardcore style sample-work on “LOST FOREVER” with the help of The Alchemist, to the perfect RENAISSANCE impression on “DELRESTO (ECHOES)”, Scott has an ability to accommodate any artist he might want to. It’s notable to say the least.
Track 10, “I KNOW?”, is the second Drake feature on the album. Oh, I’m sorry, that’s just Travis Scott singing the chorus. Beyond Scott’s vocal shapeshifting, what caught my eye here is the adlibs. Scott seems to have decided to shy away from his signature autotuned-adlib delivery until “I KNOW?”. Something I didn’t see coming, and although I have no issues with his vocal deliveries in general on this album, when he executes like he does on this song his verses never fall flat. There are lots of ways to deliver energy in a rap verse, this is just Travis Scott’s most consistent shot in my opinion.
Travis Scott knows how to make a really catchy song for most hip-hop audiences.
Track 11 covers another audience. This is my first intentional experience with Rob49, and he brings a certain energy to the beginning of “TOPIA TWINS”. I was questioning the direction of the song when Rob49 jumped in how he did. I liked it, but there was no verse even close to that direction on UTOPIA to that point. I should’ve known 21 Savage could match it. 21 is one of the best feature rappers ever and this is no exception. He steps into the beat perfectly, bridging the admittedly different energies presented by Travis Scott and Rob49, and making “TOPIA TWINS” the fifth straight stand-alone song.
Before I even get into “CIRCUS MAXIMUS”, I’ll say this makes six. I like The Weeknd and what he brings to the music industry, but when I saw his name I rolled my eyes. Scott did a really tasteful job of incorporating different sounds into his without departing what makes this album itself to this point, but I figured this was the end. The Weeknd’s sound, at its best, is ultra clean and lives in the high end of the mix. His Canadian vocals soar on top of well produced pop/r&b instrumentals. In his early days he showed the ability to touch on hip-hop, on House of Balloons especially, but that was a long time ago and he hasn’t been back there in his current form. Of course, Travis Scott pulled him right back.
Swae Lee leads into track 12 nicely, and rising synths sit on top of the drums as Scott’s middling verse serves to build tension, accompanied by some background screaming. Then one of the purest voices in music today cuts in. The Weeknd provides a temporary release in tension, but the beat revamps and continues to build. The ultimate result is one of the most epic sounds on the album, and another success for Scott. In most cases on this album Scott’s ability to seamlessly accommodate an artist is what makes the song; here it’s The Weeknd’s ability to adapt, despite having an unbeatable formula within his solo work. Hats off to both artists, and Swae Lee too I suppose.
THE
YEEZUS EFFECT
I’m tired of comparing UTOPIA to Travis Scott’s previous albums. Let’s involve one of his greatest influences for a change. Kanye West. West is no-doubt a trailblazer in the rapper/producer lane he and Travis Scott embody, as are artists like Dr. Dre, Eminem, Pharrell Williams, even El-P. The difference is this: nobody but West has touched a sound like this at this level of popularity. In 2013, as he was approaching what to this point has been his peak, West released Yeezus. Many consider this industrial hip-hop concept album to be West’s masterpiece. It set new standards across hip-hop for not only what an artist could attempt to do musically, but what they ought to attempt musically. We don’t get albums like Kendrick Lamar’s Pulitzer winning album DAMN. or Tyler The Creator’s Grammy winning album IGOR without Yeezus.
I won’t pretend UTOPIA is on that level, but the musical similarities are uncanny at times; Scott was definitely channeling Kanye West’s 2013 self this year. Industrial is the key word in this comparison. Not only do both artists have a command of the music industry itself on these projects, they feel sonically like they’ve been pulled into a machine. Their gritty metallic feel is relentless throughout both projects, and while both albums tend to keep the listener on edge, their sounds are captivating.
Given, there are stylistic differences between the two, as there would be with any two mammoth producers. West will never hit a triple beat switch and Scott will never sample something the way West does Nina Simone on “Blood On The Leaves”. In fact sample work is one of the biggest differentiators between the two. West often uses them for color or as an aid to the chorus, where Scott bakes them into the beat more often, especially on UTOPIA. However, on Yeezus we see West utilize samples more similar to Scott. “Send It Up” is one of the more underrated songs on Yeezus and it happens to be a great example. The siren that sounds and then loops becomes the basis for the entire beat as the drum machine adds rhythm and the bass supports it on alternating beats. The vocal sinks into the middle of the mix, which is unusual on Yeezus where the vocals are usually prioritized in the mix. “SIRENS” does a similar thing and perfectly encapsulates UTOPIA’s sweetspot.
The similarities don’t stop there. From Justin Vernon’s presence on both projects to the drums on “CIRCUS MAXIMUS” and “Black Skinhead” the influence is clear and the overlap is real. Listen to Travis Scott’s “Coffee Bean” and compare it to “SIRENS” or Kanye West’s “All Falls Down” and compare it to “Hold My Liquor”. Both artists were out of their prior comfort zones, and both artists overlap in the same uncharted territory ten years apart. Admittedly, Kanye West’s highpoints on Yeezus are borderline unmatched, but that’s due for the most part to the pure size of his sound. It’s just bigger, and therefore less polished at times. In fact, I wouldn’t hesitate to say Scott’s new project is the cleaner of the two. Is it better? No, but I believe it scratches an itch that Yeezus can’t, and vice versa. Kanye West walked so Travis Scott could draft in his wake and eventually run next to him. UTOPIA is that side-by-side moment.
When you think of Travis Scott, there’s one other name that always comes to mind. A man who, if he’s not featured on a Scott project, leaves a gaping hole that no artist can fill. That man, of course, is Dave Chapelle. Not. I wasn’t sure what to think seeing Chapelle’s name on the feature list but I didn’t expect “PARASAIL”. A song which features Yung Lean as well. This seems like a disastrous musical combo, yet somehow Scott pulled it together into something. That thing is closer to an interlude than anything else, but it's something. Chapelle speaks of the ups and downs of fame through a murky vocal filter, and Scott and Yung Lean follow with some autotuned babbling. It’s a nice break in the sonic intensity of the last few songs and simultaneously one of the most obviously on-topic songs of the whole project. In short, track 13 is a nice touch.
From the shortest to the longest track, “SKITZO” is a production clinic. Scott perfectly sets the stage for Young Thug, before taking track 14 to another level. Its twists and turns account for a little over six minutes of music, which isn't for every mood. However, in this context I think it works, and I wouldn’t be surprised to have Travis Scott fans highlight this as one of the more important tracks on UTOPIA a few years down the line. I’ll tell you why shortly.
THE
BEAT SWITCH
On an album where Scott shied away from central elements of his previous projects, one signature tool was still present. The beat switch may be Scott’s most easily recognizable contribution to the modern rap scene. A strategy popularized by his 2018 smash hit album, ASTROWORLD, the beat switch allows an artist to change the pace, focus, and sound of the song seamlessly when executed properly. It seems like following his success everyone needed a beat switch, from Drake to Kendrick Lamar and Baby Keem. “On My Dis Side” and “SICKO MODE” are both legendary examples of Scott’s ability to execute his patented beat switches, and he added to that list this year.
“MY EYES” is one of the more mellow tracks to begin with, featuring a garbled pre-chorus and stripped down instrumental. It’s touching in a way, leaning into the emotional ambience you might find on a Frank Ocean or James Blake track, but then the beat switch hits. Scott starts to pipe in filler sound in order to build the drums on the bottom of the mix. Then as the song reaches its decibel high-point he jumps in with a rap verse. The verse breaks a flow that could have become sleepy if it continued too long and raises the energy without changing the vibe of the song. Perfect execution. “MELTDOWN” provides another version of Scott’s signature strategy. Drake mentions right off the bat that tensions are rising; he’s right. The track is tightly wound and Drake’s whispered delivery adds to that effect until the second his verse ends and Scott pipes in the horns. The tension in the beat doesn’t release as the drums and baseline remain the same, but over the course of his verse Scott subtly switches the horns to the primary loop of the beat. Then he hits a full switch at the 2:30 mark. Leading himself in with the chorus, Scott jumps into his second straight verse, which escorts the listener straight through the end of one of UTOPIA’s strongest tracks.
I was thrilled to see Young Thug featured on "SKITZO". Scott set Thug up perfectly for his verse, although he should've cut his own first verse. On the positive side of things, the first beat switch provides a fairly seamless transition out of a potentially repetitive groove and bridges the second beat switch. The second switch is a more traditional Travis Scott beat switch, breaking down the beat and rebuilding it right in your ear. While Scott’s third verse isn’t much of a change of pace vocally, it moves along nicely into the third beat switch where he does provide some vocal diversity at the drop of a pin. The Joey Bada$$ style finish to “SKITZO” left me looking back to the Young Thug start. Of course I wish it was one verse shorter, but Scott’s ability to navigate between two dissimilar sides of the modern rap spectrum through a series of well-executed switches is unmatched. Travis Scott didn’t invent the beat switch, but he’s perfected it.
Now for one of my proudest music listening moments of the year, “LOST FOREVER”. As track 15 rolled around, Scott pulled out a classic soul sample. This isn’t really his specialty, but the Chuck Senrick sample is executed well. After introducing the sample, he begins to build the beat, and something about the beat made me think ‘I want to hear Westside Gunn on this’. Then there he was! Clearly Scott did a great job of setting the stage for Gunn, and he delivered on the feature. It’s just a solid Pray for Paris type of song, but hearing it in slot 15 of UTOPIA really set me off (the only note I wrote was YES).
“LOOOVE” is one of the most entertaining performances from Scott on the whole album. The beat is in your face, or ear, immediately and so is Travis Scott. He lays down the hook right away, then uses it to roll into his first verse before cutting the beat in favor of a weird noise break (I don’t know what else to call it). When he reintroduces the beat it’s a more tame version. It’s more listenable but because of the full restart it starts to feel a little long by the time it gets to the Kid Cudi feature. The feature is nice, but I was already moving on by the time it came.
Now comes “K-POP”. Bad Bunny is the biggest artist in the world, and I get it. He’s palatable to different audiences, he’s an interesting performer, he seems to be a nice young man, but frankly his music is just fine to me. He is the benefactor (or victim) of mass appeal which locks him in a certain lane that scratches no particular itch of mine. He is better than other artists who fall into that category, but his feature doesn’t excite me. “K-POP”, despite a second solid performance from The Weeknd, slots right in with nearly any other Bad Bunny song. It’s fine.
“TELEKINESIS” is essentially the US hip hop/r&b version of its predecessor. Future is another one of those sonically inoffensive artists that gets by formulaically. While I prefer his best songs to Bad Bunny, this song falls shorter than his. The SZA feature at the tail end is a nice touch, but if you spray the bathroom with Febreze and don’t flush, you aren’t really solving the problem.
THE
COMPLAINTS
This has been an almost entirely positive review because I really enjoyed the album and am pleased with the result. However, because I have a holistically pessimistic outlook on the world, I have to interject with some negativity. This seems like as good a place as any. First, as someone who clearly put a lot of thought into album curation, why are Travis Scott’s transitions occasionally awful? A loosely themed album like UTOPIA doesn’t necessarily have to flow perfectly, but the transitions between 2 and 3, 3 and 4, and 11 and 12 are completely disjointed. I could go on but I’ll keep it simple: it’s baffling.
Second, Scott does a fantastic job of feature placement for most of the album, until he doesn’t. The features from Teezo Touchdown, Drake, Beyonce, Young Thug, Westside Gunn, 21 Savage, and of course James Blake are all placed perfectly. However, on tracks 16-18 it falls apart. Kid Cudi is always welcome, and Scott does cater his vocal performance towards Cudi, but realistically his verse could have been any rapper. “LOOOVE” was not constructed in a way that Cudi’s price tag could justify anything he might add. I would rather have seen that go towards a feature on “I KNOW?”. Don Toliver would’ve been perfect. “LOOOVE” is immediately followed by “K-POP”.
‘Bad Bunny and The Weeknd on the same song, that’s the biggest artist in the world and one of the biggest in the US, it’ll be a smash hit!’. That’s exactly, to the word, what Travis Scott said (in my head) when his label superiors handed him those features to work with. Track 17 feels inorganic and off theme. It’s a fine song, but, with two artists of that caliber and level of popularity, “K-POP” couldn’t have been bad. At the end of the day, the box is checked and as listeners we can move on without much thought.
Then, there’s the crime that’s “TELEKINESIS”. Future is a fine rapper. He has a generally leisurely autotune-heavy delivery which contrasts perfectly with his lyrical messages. This delivery works very well in certain settings, particularly when the beat forms a perfect pocket for him to sit in. If that doesn’t make sense listen to “The Percocet & Stripper Joint” (fun name) or “Colossal”. Both great examples of him riding a beat to its completion, which is why he works well with a producer like Zaytoven. However, when he doesn’t have one of those comfortable pockets he accounts for some of the most boring, uninspiring, middling rap music known to the mainstream, and it’s well known. Travis Scott knows how known Future is, and he knows that a good way to get an audience through the 18th song of a 19 song album is to plug him and SZA back there. Mr. Scott, you're absolutely correct in this assumption; but, as a friend, next time you want to throw SZA (who kills every feature) on a song for streams, please don’t make it such a boring one. That’s all.
“TILL FURTHER NOTICE” is a great title for what could be Travis Scott’s last song on a solo rap album. It certainly left a good taste in my mouth, which is the key for a song like this. 21 Savage lays down his second great feature of the album, better than the first, and James Blake’s feature is a great touch. Blake is probably my favorite Travis Scott collaborator. His production credits tend to pop up on great Scott songs and they feature nicely on one another's projects. “STOP TRYING TO BE GOD” and “Mile High” are great songs. Basically, he’s a great person to help usher out this era of Travis Scott. Scott’s last verse is nothing crazy, but like most of his Utopian performances, it’s solid. It makes me want more, but simultaneously leaves me excited for his next step; to me that’s a great finish.
If you’re not tired of me yet, let me wrap things up for you. Travis Scott’s 2023 release was one of the most anticipated albums of the year, and one of the most anticipated rap albums of the last three years. I think he safely slots into a category occupied by artists like Kanye West, Kendrick Lamar, J Cole, and Drake. Looking at the releases from these artists the last three years, Donda and Donda 2, Mr. Morale & The Big Steppers, The Offseason, and Certified Lover Boy, Honestly Nevermind, and Her Loss respectively, I think UTOPIA is the strongest. Scott continued to take steps forward, with the awareness that he didn’t need to part with his comfort zone. Does he have the lyrical and thematic focus of Lamar or Cole? No. Does he have the industry firepower of West? Not quite. Does he have the rabid audience of Drake? No. But he has enough of all three and more, and that places him atop these albums.
UTOPIA is an album that simultaneously thrives in consistency and diversity. This is a formula that serves the greatest musical acts of all time, from The Rolling Stones to D’Angelo. All I’m saying is Scott is on the right track. It’s not ground-breaking, it may not be a top album of the year, it probably isn’t his best, but it's solid. I’d encourage anyone to give it a listen, unless you want 19 songs worth of Dave Chapelle. There’s only one on this album.
UTOPIA is a 7.5/10
